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PostPosted: Sun Jul 22, 2007 12:26 am 
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Joined: Mon Dec 27, 2004 5:02 am
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Location: United States
First name: Lance
Last Name: Kragenbrink
City: Vandercook Lake
State: Michigan
Zip/Postal Code: 49203
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Status: Semi-pro
Amstel Light, anyone see this?
Who is the Luthier at the beginning sanding a body?
Probably an actor, but it was cool anyway

Commercial Link


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PostPosted: Sun Jul 22, 2007 1:04 am 
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Brazilian Rosewood
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I've never heard of Armstel, is that a Michigan product?

Ron

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PostPosted: Sun Jul 22, 2007 1:05 am 
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Brazilian Rosewood
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Cool. Do you build all your guitars in the dark, Lance?

Ron

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PostPosted: Sun Jul 22, 2007 1:51 am 
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Location: United States
First name: Lance
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Hesh, That is hysterical!   

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PostPosted: Sun Jul 22, 2007 5:05 am 
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Brazilian Rosewood
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Location: Victoria, BC
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I've seen the 'electric guitar-mahogany LP clone' version of this ad, but I thought it was one of the 'biggies' (Busch, Labatts?) for that one.

I believe Amstel is a European brand- it was made under license in Canada as well in the 70s?80s? and I think it's now owned by one of the big beer conglomerates.

Cool, anyway...

John


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PostPosted: Sun Jul 22, 2007 5:19 am 
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Brazilian Rosewood
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Amstel is Dutch. They advertise here in California all the time.

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 Post subject:
PostPosted: Sun Jul 22, 2007 5:57 am 
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Brazilian Rosewood
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Joined: Fri Nov 03, 2006 6:50 pm
Posts: 2711
Location: Victoria, BC
First name: John
Last Name: Abercrombie
Status: Amateur
The ad I was thinking of featured a Basone guitar
http://www.basoneguitars.com
and Budweiser beer. The band in the ad is the Manvils.
It was a Superbowl ad aired in Canada.

YouTube search will turn up a copy of that vid, if you're interested.

Amstel is owned by Heinekin.

(You can tell I've got a job in the shop (sanding) that I don't want to do right now!

John



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